Kids and Adults Love Them So, There’s a U.S. Factory Coming For Haribo — Panjiva
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Supply Chain Research

Kids and Adults Love Them So, There’s a U.S. Factory Coming For Haribo

Consumer Staples 763 Germany 244 U.S. 5323

Candymaker Haribo plans to build a U.S. factory in Wisconsin, which is due to open in 2020. That likely follows increased demand for the company’s products. Panjiva data shows imports associated with Haribo increased 33% in the three months to February 28 on a year earlier, and have increased 271% in the past year vs. 2011. The move may also be driven by the risk of a border-adjustable tax, which would give U.S. manufactured candy a cost advantage.

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